Custom Shaped Stickers

Custom shaped stickers are preferred when the physical packaging requires a customized shape or when the label designer is making a statement about the uniqueness of the labelled product. Custom shaped stickers occupy a unique design niche because of these factors. When stickers are customized to fit physical packaging curves or constraints, sticker design has to be innovative. When stickers are custom shaped for effect, the creative idea drives the shape and ultimately the design. Custom shaped stickers may be driven by different design fundamentals, but the net effect of the sticker shape and design generally results in a more innovative and attractive sticker and this drives product sales. The down side of digitally printed and custom shaped stickers is that they take longer to die-cut as the custom shape means a longer cutting perimeter. For this reason, they are a bit more expensive than regularly shaped labels and stickers.